Great Wall Motor (GWM) sold over a million cars in 2022 – its seventh consecutive year to do so – but unlike in previous years, its volume outside China accounted for nearly 20 percent of its total.
The booming carmaker from Baoding sold a claimed 173,180 cars last year in the “overseas market”, from the GWM Pickup, Haval, Ora, Tank and Wey brands. That’s up 21 percent year over year.
Cumulative exports outside China have now exceeded one million units, the company claimed.
Driving growth is focused on SUVs GWM Haval with 616,550 sales in 2022, leading the way GWM Pickup 186,715 global sales.
The GWM tank The 4×4 brand sold 123,881 cars (up 46.5 percent YoY), GWM Ora The EV brand sold 103,996 units, and Wow luxury brands moved 36,381.
Australia is an increasingly important market for GWM, where it sold 25,042 of its models in 2022 (up 36 percent) – equal to just under 15 percent of the company’s total sales outside of China.
This result puts GWM in 13th place in the market, sandwiched between Nissan and BMW in the high order, and in the process it beats the likes of Suzuki and Honda.
GWM will also significantly expand its current range – the GWM Ute, and the GWM Haval Jolion and H6 – in 2023, with the next cabin to be released being the ladder-frame GWM Tank 300 hybrid 4×4, here soon priced from $55,990 drive-away.
Also due out this year is the GWM Ora Good Cat electric hatchback, which has already been spied in Australia ahead of its imminent launch to rival the MG 4 and BYD Dolphin.
Beyond this, we expect the larger GWM Tank 500 to arrive in electric form (hybrid or PHEV) later this year or in 2024, as well as the GWM Ora Next Cat fastback EV that was revealed in Europe late last year.
Another potential newcomer to this market soon is the GWM Shanhai Cannon ‘luxury’ pickup which was detailed last week at the Guangzhou Auto Show. A second-tier pickup will offer V6 petrol power, or a boosted 2.4-litre diesel option, and a PHEV is on the way.
Although previously ruled out, there is now also a chance that the GWM Haval H6 PHEV – with an EV range of over 100km – will be coming here to rival the Mitsubishi Outlander PHEV and MG HS Plus EV as well.
Globally Great Wall Motor will launch more than 50 electric and electric vehicles by 2025 as it plans to become a leading global player in so-called ‘new energy vehicles’.
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